Any company that hosts videos on their websites and uses analytics or includes a “Like” button or other social plug-in should pay very close attention to yesterday’s decision in In re Hulu Privacy Litigation Case case. As per Alston & Bird’s previous advisory, in the Hulu case, the named plaintiffs allege that Hulu wrongfully disclosed their […]
Behavioral Tracking
Northern District of California to Decide in the In re Hulu Privacy Litigation Whether Disclosing Anonymized Data to a Web Analytics Company and Use of the Facebook “Like” Button Violate the Video Privacy Protection Act
Any company that has a website that (a) contains videos, (b) uses a third-party analytics company to maintain metrics on page views and/or (c) allows users to “like” videos on the site should pay very close attention to the In re Hulu Privacy Litigation pending in the United States District Court of Northern California. In […]
Kim Peretti and Dominique Shelton Quoted in “Privacy Cases to Watch in 2014”
Kim Peretti and Dominique Shelton, partners in the firm’s Privacy & Data Security Group, were quoted in a Law360 article discussing the privacy cases to watch in 2014. Peretti noted that the top item on most privacy attorneys’ watch list is how judges will respond to arguments by Wyndham Worldwide Corp. and LabMD Inc., two high-profile […]
2013 Ends with a Bang – Northern District of California Court Denies Hulu’s Summary Judgment Motion in Video Tracking Case
Many companies host videos on their websites or via mobile apps. They often use analytic companies/vendors to help them track whether the videos are in fact viewed and other information about site usage. This is precisely the issue at the core of the case titled In re Hulu Privacy Litigation, pending in the Northern District […]