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Belgian Data Protection Authority Issues Updated Guidance on Direct Marketing Rules

March 20, 2025 By Alice Portnoy and Wim Nauwelaerts

On March 10, 2025, the Belgian Data Protection Authority (BDPA) updated its 2020 guidance on the processing of personal data for direct marketing purposes (see the updated guidance here in French and in Dutch). The BDPA reviewed its original guidance to help companies from all sectors navigate applicable EU privacy and data protection law requirements […]

Filed Under: Data Protection, Direct Marketing, ePrivacy, GDPR, Online Privacy Tagged With: Accountability, Marketing, Transparency

EDPB Emphasizes Joint Controllership between Social Media Providers and ‘Targeters’ in Draft Guidance

September 10, 2020 By Paul Greaves

On September 7, 2020, the European Data Protection Board (‘EDPB’) published its draft guidelines on targeting of social media users (the ‘Guidelines’). The EDPB is accepting feedback from stakeholders on the Guidelines until October 19, 2020. The Guidelines not only provide guidance on the obligations of social media providers (‘Providers’) under the EU General Data […]

Filed Under: Data Protection, ePrivacy, GDPR, Privacy Tagged With: Behavioral Tracking, EU Data Protection, EU Privacy, EU Regulation, European Union (EU), GDPR, GDPR Implementation, Marketing, Regulatory Enforcement, Social Media

InMobi to Pay $950,000 to Settle FTC Charges that it Secretly Tracked Phone Users

June 30, 2016 By Privacy, Cyber & Data Strategy Team

The Federal Trade Commission (“FTC”) announced that InMobi, a Singapore-based mobile advertising company whose products are used by many Android and iOS app makers to deliver advertisements to consumers, will pay $950,000 in civil penalties and implement a comprehensive privacy program to settle FTC charges for deceptively tracking the locations of hundreds of millions of […]

Filed Under: Children's Privacy, Mobile Privacy Tagged With: Children's Online Privacy Protection Act (COPPA), Federal Trade Commission (FTC), Marketing, Mobile Technologies, Tracking

Alston & Bird’s Dominique Shelton Presents Panel On Omnichannel Innovation At National Retail Federation’s Shop.org Summit 2014 In Seattle, WA

October 15, 2014 By Privacy, Cyber & Data Strategy Team

On October 1, Alston & Bird Partner Dominique Shelton and entrepreneur Maria Fernandez presented a panel on Omnichannel retailing, a marketing method that mixes physical and digital channels to create an innovative and unified customer experience, at the National Retail Federation’s 2014 Shop.org Summit in Seattle, Washington. The Panel, titled “The Threat to Omnichannel Innovation: […]

Filed Under: Mobile Privacy, Online Privacy, Privacy Tagged With: Big Data, Marketing

California Attorney General Announces Upcoming Best Practices Guidelines for Do-Not-Track Disclosures; Guidelines Will Not Delay New A.B. 370 Do-Not-Track Disclosure Requirements from Taking Effect on January 1, 2014

December 16, 2013 By Privacy, Cyber & Data Strategy Team

On December 10, 2013, the Privacy Enforcement and Protection Unit of the California Office of the Attorney General (CA AG) held a meeting in San Francisco for interested stakeholders to discuss best practices in light of the Assembly’s enactment of A.B. 370, California’s new do-not-track disclosure law that goes into effect on January 1, 2014. […]

Filed Under: Behavioral Advertising, Legislation, Mobile Privacy, Online Privacy, Privacy Tagged With: Marketing, Tracking, US Congress

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