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California Privacy Rights Act (CPRA)

State Privacy Laws Are Moving Beyond Disclosures: What Businesses Need to Know in 2026

October 13, 2026 By Dorian Simmons, Cynthia Cole, Maki DePalo and Jennifer Everett

State privacy laws are increasingly regulating how businesses collect, use, share, and govern personal information in practice, not just what they say in privacy notices. Compliance challenges now extend beyond disclosures to areas such as digital advertising, sensitive data, consumer rights, data governance, and technical compliance controls. Our latest client alert highlights key developments affecting […]

Filed Under: Adtech & Digital Tracking, California Privacy & the CCPA, Privacy & Cyber Regulatory Enforcement, Privacy & Cybersecurity Litigation Tagged With: adtech, California Consumer Privacy Act (CCPA), California Privacy Protection Agency (CPPA), California Privacy Rights Act (CPRA), children's privacy, comprehensive privacy law, digital advertising, Online Advertising, Privacy, Regulatory Enforcement, US State Law

CalPrivacy Seeks Input on Reducing Friction in Privacy Rights Experience and Challenges with Opt-Out Preference Signals

March 16, 2026 By Maki DePalo and Hyun Jai Oh

On March 6, 2026, the California Privacy Protection Agency (CalPrivacy) published an Invitation for Preliminary Comments seeking public input on whether regulatory changes are needed in two related areas under the California Consumer Privacy Act (CCPA): (1) reducing friction in exercising privacy rights ; and (2) the operation and use of opt-out preference signals (OOPS). […]

Filed Under: AI Cybersecurity & Privacy, California Privacy & the CCPA Tagged With: California Consumer Privacy Act (CCPA), California Privacy Protection Agency (CPPA), California Privacy Rights Act (CPRA), Data Protection, Privacy, US State Law

CalPrivacy Goes to the Board with Digital Advertising-Focused Enforcement

March 9, 2026 By Cynthia Cole, Dorian Simmons and Anna von Spakovsky

On February 27, 2026, the California Privacy Protection Agency (“CalPrivacy”) issued an order (the “Order”) requiring a sports-focused media and technology company (the “Company”) to pay a $1.10 million administrative fine for violations of the California Consumer Privacy Act (“CCPA”). The action continues California regulators’ scrutiny of how companies deploy cookies, software development kits and […]

Filed Under: Adtech & Digital Tracking, Board Governance & Cyber Risk Management, California Privacy & the CCPA, Privacy & Cyber Regulatory Enforcement, Privacy & Cybersecurity Litigation Tagged With: Behavioral Tracking, California Consumer Privacy Act (CCPA), California Privacy Protection Agency (CPPA), California Privacy Rights Act (CPRA), Privacy, Regulatory Enforcement, US State Law

California Attorney General Announces Investigative Sweep into “Surveillance Pricing”

January 29, 2026 By Daniel Felz and Dorian Simmons

On January 28, 2026, California Attorney General (“AG”) Rob Bonta announced an investigative sweep targeting “surveillance pricing” practices among businesses in the retail, grocery, and hotel sectors. The investigation focuses on companies that use consumers’ personal information to set individualized prices. According to the AG’s press release, surveillance pricing practices could violate the California Consumer […]

Filed Under: Adtech & Digital Tracking, AI Cybersecurity & Privacy, Artificial Intelligence (AI), California Privacy & the CCPA, Consumer Protection/FTC, Privacy & Cyber Regulatory Enforcement, Privacy & Cybersecurity Litigation Tagged With: Antitrust, Artificial Intelligence, Behavioral Tracking, Big Data, California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), Privacy, Regulatory Enforcement, US State Law

California AG Announces $1.4 Million Settlement with Mobile App Provider for Alleged CCPA Violations

December 1, 2025 By Maki DePalo, David Keating and Hyun Jai Oh

On November 21, 2025, California Attorney General (AG) Rob Bonta announced a $1.4 million settlement with Jam City, Inc. (company), a mobile game app company, for alleged failures to enable in-app opt-outs from the sale and sharing of personal information across many of the company’s mobile apps as required by the California Consumer Privacy Act […]

Filed Under: Adtech & Digital Tracking, California Privacy & the CCPA, Privacy & Cyber Regulatory Enforcement Tagged With: Behavioral Tracking, California Consumer Privacy Act (CCPA), California Privacy Protection Agency (CPPA), California Privacy Rights Act (CPRA), Data Protection, Mobile Technologies, Privacy, Regulatory Enforcement, Tracking

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