On March 6, 2026, the California Privacy Protection Agency (CalPrivacy) published an Invitation for Preliminary Comments seeking public input on whether regulatory changes are needed in two related areas under the California Consumer Privacy Act (CCPA): (1) reducing friction in exercising privacy rights ; and (2) the operation and use of opt-out preference signals (OOPS). […]
Privacy
CalPrivacy Goes to the Board with Digital Advertising-Focused Enforcement
On February 27, 2026, the California Privacy Protection Agency (“CalPrivacy”) issued an order (the “Order”) requiring a sports-focused media and technology company (the “Company”) to pay a $1.10 million administrative fine for violations of the California Consumer Privacy Act (“CCPA”). The action continues California regulators’ scrutiny of how companies deploy cookies, software development kits and […]
New Jersey Expands HIPAA-Based Exemptions Under Its Comprehensive Privacy Law
On January 20, 2026, the New Jersey Governor signed Assembly Bill A5017 (“Amendment”), amending the New Jersey Data Protection Act (“NJDPA”). The Amendment exempts data that is not protected health information (“non-PHI”) from the NJDPA when it is handled by covered entities or business associates in accordance with the privacy and security requirements of the […]
California Attorney General Announces Investigative Sweep into “Surveillance Pricing”
On January 28, 2026, California Attorney General (“AG”) Rob Bonta announced an investigative sweep targeting “surveillance pricing” practices among businesses in the retail, grocery, and hotel sectors. The investigation focuses on companies that use consumers’ personal information to set individualized prices. According to the AG’s press release, surveillance pricing practices could violate the California Consumer […]
Texas Court Blocks Smart TV Data Collection
A Texas state court has issued a temporary restraining order (“TRO”) blocking Hisense, a major Chinese smart TV manufacturer, from collecting data on the content viewers watch via Automatic Content Recognition (“ACR”) technology. Background The TRO follows lawsuits that Texas Attorney General (“AG”) Ken Paxton filed on December 15, 2025, against Hisense and four other […]