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Prior Express Written Consent Now Required for Sending Marketing Messages via Robocall or Text Message; Questions Remain Regarding Pre-Existing Databases and Purely Informational Messages

October 15, 2013 By Privacy, Cyber & Data Strategy Team

Companies that have amassed databases of consumers’ landline and mobile numbers for telemarketing purposes are left in a quandary as to whether they must obtain additional consent from consumers to comply with the new Telephone Consumer Protection Act (“TCPA”) rule. As of Wednesday October 16, 2013 companies that use prerecorded calls, autodialers or text messages […]

Filed Under: Mobile Privacy, Privacy, Security Breach Tagged With: Federal Trade Commission (FTC), Marketing, Mobile Technologies, Telephone Consumer Protection Act (TCPA)

Update: California Governor Brown Signs into Law A.B. 370, “Do Not Track Disclosure Law”

September 30, 2013 By Privacy, Cyber & Data Strategy Team

On September 27, 2013, California Governor Brown signed into law A.B. 370, amending the California Online Protection Act (CalOPPA) to require two new privacy policy disclosures for websites and online services regarding behavioral tracking. California Assembly member Al Muratsuchi (D-Torrance), who introduced A.B. 370, released a statement in which he said the amended law “will protect […]

Filed Under: Behavioral Advertising, Legislation, Online Privacy, Privacy Tagged With: Marketing, Tracking, US State Law

Privacy Co-Chair Paul Martino Quoted on Nationwide Impact of New California Law Establishing Online Privacy Rights for Children Under 18 Years of Age

September 27, 2013 By Privacy, Cyber & Data Strategy Team

On September 26, 2013, Paul Martino, co-chair of Alston and Bird’s Privacy and Security practice, was quoted in the Law360 article, “California’s Delete-Button Law Invigorates Teen Privacy Push.” In the article, Martino discussed the likely nationwide impact of a newly enacted California law, entitled “Privacy Rights for California Minors in the Digital Age,” which passed the […]

Filed Under: Behavioral Advertising, Children's Privacy, Legislation, Mobile Privacy, Online Privacy, Privacy Tagged With: Children's Online Privacy Protection Act (COPPA), Marketing, Social Media, US State Law

Update: California Governor Brown Signs into Law S.B. 568, “Privacy Rights for California Minors in the Digital World”

September 23, 2013 By Privacy, Cyber & Data Strategy Team

Today, California Governor Brown signed into law S.B. 568, establishing a new law entitled “Privacy Rights for California Minors in the Digital World,” which aims to protect the online privacy of children and teenagers who are under 18 years of age and reside in the State of California. California Senate President pro Tempore Darrell Steinberg […]

Filed Under: Behavioral Advertising, Legislation, Mobile Privacy, Online Privacy Tagged With: Children's Online Privacy Protection Act (COPPA), Hearing, Marketing, Social Media, US State Law

California Establishes Digital Privacy Rights Law for Minors: S.B. 568 Expands Online Privacy Protections Beyond Federal COPPA Rules and Extends Rights to All Children Under 18 Years of Age

September 20, 2013 By Privacy, Cyber & Data Strategy Team

California Governor Brown is preparing to sign into law an unprecedented children’s online privacy bill (S.B. 568), which adds a new chapter to the State’s Business and Professions Code (BPC) to protect the online privacy of children and teenagers who are under 18 years of age and reside in the State of California. The bill […]

Filed Under: Behavioral Advertising, Children's Privacy, Legislation, Mobile Privacy, Online Privacy, Privacy Tagged With: Children's Online Privacy Protection Act (COPPA), Hearing, Marketing, Social Media, US State Law

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