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Behavioral Advertising

California District Court Allows ECPA Claims to Proceed

October 3, 2013 By David Carpenter

The United States District Court for the Northern District of California has denied Google’s motion to dismiss the ECPA claims asserted against it in In re Google Inc. Gmail Litigation, No. 13-MD-02430 2013 WL 5423918 (N.D. Cal. Sept. 26, 2013).  This decision provides a road map to plaintiffs’ lawyers and has already resulted in the […]

Filed Under: Advisories, Behavioral Advertising, Online Privacy, Privacy Litigation Tagged With: Privacy Class Actions

Update: California Governor Brown Signs into Law A.B. 370, “Do Not Track Disclosure Law”

September 30, 2013 By Privacy, Cyber & Data Strategy Team

On September 27, 2013, California Governor Brown signed into law A.B. 370, amending the California Online Protection Act (CalOPPA) to require two new privacy policy disclosures for websites and online services regarding behavioral tracking. California Assembly member Al Muratsuchi (D-Torrance), who introduced A.B. 370, released a statement in which he said the amended law “will protect […]

Filed Under: Behavioral Advertising, Legislation, Online Privacy, Privacy Tagged With: Marketing, Tracking, US State Law

Privacy Co-Chair Paul Martino Quoted on Nationwide Impact of New California Law Establishing Online Privacy Rights for Children Under 18 Years of Age

September 27, 2013 By Privacy, Cyber & Data Strategy Team

On September 26, 2013, Paul Martino, co-chair of Alston and Bird’s Privacy and Security practice, was quoted in the Law360 article, “California’s Delete-Button Law Invigorates Teen Privacy Push.” In the article, Martino discussed the likely nationwide impact of a newly enacted California law, entitled “Privacy Rights for California Minors in the Digital Age,” which passed the […]

Filed Under: Behavioral Advertising, Children's Privacy, Legislation, Mobile Privacy, Online Privacy, Privacy Tagged With: Children's Online Privacy Protection Act (COPPA), Marketing, Social Media, US State Law

Update: California Governor Brown Signs into Law S.B. 568, “Privacy Rights for California Minors in the Digital World”

September 23, 2013 By Privacy, Cyber & Data Strategy Team

Today, California Governor Brown signed into law S.B. 568, establishing a new law entitled “Privacy Rights for California Minors in the Digital World,” which aims to protect the online privacy of children and teenagers who are under 18 years of age and reside in the State of California. California Senate President pro Tempore Darrell Steinberg […]

Filed Under: Behavioral Advertising, Legislation, Mobile Privacy, Online Privacy Tagged With: Children's Online Privacy Protection Act (COPPA), Hearing, Marketing, Social Media, US State Law

California Adopts Do-Not-Track Disclosure Law: A.B. 370 Amends the California Online Privacy Protection Act (CalOPPA) to Require New Privacy Policy Disclosures for Websites, Online Services and Mobile Apps about Behavioral Tracking

September 20, 2013 By Privacy, Cyber & Data Strategy Team

California Governor Brown is preparing to sign into law a new online privacy bill (A.B. 370) approved unanimously (78-0) by the California Assembly on August 26, 2013, having previously passed the California Senate by a vote of 37-0 (with 2 non-votes recorded). The Governor is expected to sign the bill before the expiration of the signing […]

Filed Under: Behavioral Advertising, Children's Privacy, Legislation, Mobile Privacy, Online Privacy, Privacy, Regulation Tagged With: Children's Online Privacy Protection Act (COPPA), US State Law

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